Since its launch in 2010, Instagram has experienced rapid growth. Today, the platform has almost one billion monthly active users and generates a significant share of the revenue of the Facebook parent company "Meta". Despite the many new functions, Instagram is still one thing above all: a huge photo album. Users from all over the world upload millions of pictures day after day and look at those of others. If you're interested, you can follow other profiles and then get all uploaded pictures and videos displayed in your personal "feed". This is a great way to create a unique personal connection. You can also get in touch with individual "followers" via direct message. Instagram is therefore the optimal network for all those who want to regularly share pictures and longer videos.
More than any other platform, TikTok stands for short video sequences that users upload daily, sometimes even several times a day. Here, too, you can follow other users and engage in personal exchange via direct message. The network is exceptionally fast-moving. That's precisely why it's important to post new content regularly. If you don't do this, you risk drowning in a seemingly endless flood of short videos. But if you keep at it, you can easily reach a wide variety of people on TikTok.
While it used to be by far the most popular social network, Facebook is now the undisputed top dog only among older generations. Almost like their own blog, users can share their own experiences and report on interesting news. Despite its declining popularity, hundreds of millions of people still appreciate the platform. Here, there is also sometimes space for longer texts and videos, not just short image and video sequences. Facebook is therefore the tool of choice for you if you want to present as much different content as possible. Users can also follow freely selected profiles, rate new posts and get into personal contact. So there are all the possibilities that Instagram and TikTok also offer - and just a little bit more.
