Social Media

Professional success now depends – at least in some industries – on how you present yourself on Instagram, Tiktok, Facebook & co. This text explains how the networks work, what content users want to see on the respective platforms, and how you can make the most of the versatile functions.

Online Marketing: How SEO works

SEO – this means “search engine optimization”. Any good online marketing strategy will be based at its core on increasing visibility in search engines.

These are the languages you need on the job

Foreign language skills are crucial for many jobs… For many of us, however, this is all too often a problem. The dusty English spoken at school is often no longer sufficient to meet the demands of the modern business world. And when it comes to new languages, most of us are completely at a loss. So it’s high time to think about learning foreign languages.